BSc in Business Management & Administration Curriculum

> BSc in Business Management & Administration Curriculum

Introduction to Business Studies (15 Credits)
- - Overview of Business Management
  - Business Ethics and Social Responsibility
  - Business in a Global Context
Fundamentals of Accounting & Finance (15 Credits)
- - Basics of Financial Statements
  - Accounting Principles and Concepts
  - Recording Financial Transactions
Principles of Marketing (15 Credits)
- - Fundamentals of Marketing, Market Research and Analysis
  - Marketing Mix: Product, Price, Place, and Promotion
Introduction to Economics (15 Credits)
- - Microeconomics and Macroeconomics
  - Supply and Demand
  - Economic Systems and Market Structures

Management Principles and Practices (15 Credits)
- - Functions of Management: Planning, Organizing, Leading, Controlling
  - Management Theories and Models
  - Decision-Making and Problem-Solving in Management
Business Law (15 Credits)
- - Legal Framework for Business
  - Contracts and Business Transactions
  - Business Ethics and Legal Compliance
Human Resource Management (15 Credits)
- - HR Planning and Recruitment
  - Employee Development and Training
  - Compensation and Benefits
Entrepreneurship and Innovation (10 Credits)
- - Introduction to Entrepreneurship
  - Business Idea Generation
  - Business Plan Development

1. - Production and Operations Planning
  - Quality Management
  - Supply Chain Management

1. - Consumer Decision-Making
  - Market Research Methods
  - Data Analysis for Marketing Insights

1. - Ethical Decision-Making
  - Stakeholder Engagement
  - Sustainability in Business

1. - Application of Business Concepts in Simulated or Real-world Scenarios
  - Analysis and Presentation of Findings.

1. - Leadership Styles and Theories
  - Team Dynamics and Motivation
  - Organizational Culture and Change Management

1. - Online Marketing Strategies
  - E-Commerce Models and Platforms
  - Digital Advertising and Analytics

- Research Design and Methodology
- Data Collection and Analysis
- Research Proposal and Report Writing

Strategic Management

To synthesize and apply strategic management theories and concepts to practical business situations.
To develop critical thinking and problem-solving skills through the analysis of complex strategic challenges.
To enhance communication and presentation skills in conveying strategic recommendations.
To gain practical experience in strategic planning and implementation.
To prepare students for leadership roles in organizations by demonstrating their strategic acumen.

International Business

To understand the key concepts and theories of international business.
To develop the ability to analyze the global business environment.
To learn strategies for conducting international trade and investment.
To explore the cultural and ethical dimensions of global business.
To gain insights into multinational business operations and global strategy.
To foster critical thinking and problem-solving in the context of international business challenges.

Business ethics and Corporate Social Responsibility

To understand the principles and theories of business ethics and corporate social responsibility.
To analyze ethical dilemmas and apply ethical frameworks to business situations.
To evaluate CSR practices and their impact on stakeholders and society.
To develop strategies for integrating ethics and CSR into business operations.
To foster critical thinking and ethical decision-making skills.

Research Method in Business

Dissertation Project

Develop a clear and researchable research question or problem related to business management and administration.
Conduct a thorough literature review to position their research within the existing body of knowledge.
Select and justify an appropriate research methodology for their study.
Collect and analyze data, interpreting the results in a meaningful way.
Draw sound conclusions and make practical recommendations based on their research.
Communicate their research findings effectively through academic writing.
Defend their dissertation in a viva voce examination.